Your source for the best eCommerce insights for multi-channel brands, presented by MikMak

marketing teams

“Preparing Your Marketing Team for the Future” - Marketing Roundtable

April 30, 2020 marked the seventh installment in our weekly Navigating COVID Roundtable Series with hosts Rachel Tipograph (CEO & Founder of MikMak) and Anda Gansca (CEO & Co-Founder of Knotch)....

Read More
ecommerce

3 Things Your Digital Media Team is Getting Wrong

It’s no secret that the key to running a successful multichannel brand is assembling a digital media team that optimizes your creative, and media targeting and your channels to move consumers...

Read More
ecommerce

How to Use Micro-Influencers to Drive Social Commerce

The influencer landscape has become extremely oversaturated, and early adopters of “influencer fame” now have amassed such large audiences that genuine engagement for them no longer exists. Brands...

Read More
ecommerce

4 Industries that are Accelerating During Uncertain Times

The uncertainty of COVID-19 necessitated sudden changes that few have experienced before at scale. Social distancing policies impacted every aspect of every industry, causing volatility in consumer...

Read More
ecommerce

What is TikTok and How Can Marketers Get the Most Out of It?

Despite having a presence in the U.S. for only two years, TikTok has become ubiquitous on the internet and an increasingly important part of popular culture. With a stated mission to inspire...

Read More

Join the world's top marketers and get must-have brand and eComm insights direct to your inbox