Your source for the best eCommerce insights for multi-channel brands, presented by MikMak

marketing teams

Racing to Meet Consumer Needs - Marketing Roundtable

In the finale of Navigating COVID-19 Series, hosts Rachel Tipograph (CEO & Founder of MikMak) and Anda Gansca (CEO & Co-Founder of Knotch) brought together leaders from brands in pet care,...

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marketing teams

Reevaluating Marketing Mix, Budget, and eCommerce Strategies - Marketing Roundtable

In Part 1 of the Navigating COVID-19 Series Finale, hosts Rachel Tipograph (CEO & Founder of MikMak) and Anda Gansca (CEO & Co-Founder of Knotch) were joined by panelists from TIME, Accenture, Ad...

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marketing teams

Replicating that “In Person” Feeling - Marketing Roundtable

eCommerce adoption has accelerated by 5 years from COVID-19. In response, brands must accelerate their eCommerce plans by 5 years as well - from partnerships to platforms, innovations to...

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marketing teams

“Preparing Your Marketing Team for the Future” - Marketing Roundtable

April 30, 2020 marked the seventh installment in our weekly Navigating COVID Roundtable Series with hosts Rachel Tipograph (CEO & Founder of MikMak) and Anda Gansca (CEO & Co-Founder of Knotch)....

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ecommerce

3 Things Your Digital Media Team is Getting Wrong

It’s no secret that the key to running a successful multichannel brand is assembling a digital media team that optimizes your creative, and media targeting and your channels to move consumers...

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