Your source for the best eCommerce insights for multi-channel brands, presented by MikMak


Why Shopping Preference is the Key to Understanding Your Consumers

Understanding consumer shopping preferences is more important now than ever before. With the increasing amount of digital noise, businesses are cutting right to the chase and targeting more niche...

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multichannel marketing

The Difference Between Multichannel and Omnichannel Marketing

As technology advances, there are now more ways than ever to buy products. When it comes to eCommerce, social selling, digital marketplaces, and physical storefronts, there are two types of avenues...

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